What Hospitality Brands Should Know About Psilocybin from the owners of Foray farms
As psilocybin continues to gain momentum in wellness and travel circles, hospitality brands are uniquely positioned to respond. At Foray Farms, we believe embracing this trend requires a thoughtful approach—balancing curiosity, compliance, and community responsibility.
Guest Curiosity Is Growing
Rising Interest: Guests are increasingly inquiring about psilocybin experiences, wellness packages, or local retreats. Staff should be prepared with up-to-date, accurate information and clear communication protocols.
Education First: Equip your team with knowledge about psilocybin, its effects, and current legal status to better address questions and guide guests responsibly.
Navigating the Legal Landscape
Know the Law: Regulations around psilocybin vary by city, state, and country. Hospitality businesses must stay informed and ensure all offerings comply with local laws.
Partner Carefully: If collaborating with retreat providers or wellness practitioners, confirm they are licensed and operate within legal frameworks.
Responsible Brand Positioning
Transparency Matters: Be clear about what your brand does and does not offer. If psilocybin experiences are available, prioritize safety and informed consent.
Wellness Leadership: Supporting mental health and holistic wellness can help differentiate your brand—but always put guest safety and ethical practices first.
Community and Industry Impact
Engage Locally: Work with health experts, legal advisors, and advocacy groups to create responsible, community-focused offerings.
Lead by Example: By setting high standards for education, safety, and compliance, hospitality brands can help shape the future of wellness travel.
Key Takeaway: Hospitality brands that approach psilocybin thoughtfully—balancing opportunity with responsibility—will be best positioned to lead in this evolving space.